Crafting Customer Engagement
ikonic combines strategy and engagement to achieve business results, this means: Better Outcomes. Experiences people love.
We help organizations turn ideas into meaningful outcomes for the people that matter: employees and customers.
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When you work with ikonic, our expertise is your expertise. These Un-Cork articles are only the beginning – a curated look into our range of capabilities.
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Who is ikonic?
We are a behind-the-scenes partner to successful organizations that need evidence-based solutions to challenging problems.
We align marketing metrics to core business objectives to determine what is working and what needs optimizing. And, we do this as customers interact and move between sales, retail, and digital properties.
By: Wes Herzik on May 8, 2017
Do you know what predictive analytics is? You probably do, but if not, it’s a process for breaking down vast amounts of data and science to predict which marketing actions have a high probability to succeed and which are likely to fail. It seems complicated and a bit overwhelming. Let’s face it, we’re not all…
By: Megan Nottingham on May 8, 2017
The Biggest Keys to Building Brand Awareness When used correctly, social can be a powerful, lead-generating tool for your business. Even traditional channels don’t deliver this kind of brand awareness, not to mention open dialogue. Social removes the barriers between you and your customers. Each and every time a customer likes, posts or shares your company’s story…
What’s the absolute, hands-down best way to influence an online or in-person purchase? A website that’s perfectly personalized and optimized, of course – a site that lets users browse, explore and discover. But how exactly do you measure that effect? Double down on data Lots of companies are facing similar struggles today: How do we…